The full, citeable report lives at Nepal Digital Marketing Benchmark Report 2027 (JSON: data.json). This post is the announcement.

Why this exists

Nepal does not need another “10 digital marketing tips” article. Other sites will cite a URL that has method, vintage, and tables — Search CPC by industry, Meta cost bands, SEO time-to-impact from published cases, CPL/CPA, retainers vs media spend, and 4G page-speed observations.

That report is a practitioner dataset (Gurkha Technology / Arjan KC managed-account medians, 2024–2026). It is not a national census.

A separate SME survey (checkout mix, self-reported channel spend, n≥100) is still in field for a January 2027 economy report — baseline and call for participants. Do not mix the two.

Cite this

KC, Arjan (2026). Nepal Digital Marketing Benchmark Report 2027. arjankc.com.np. https://www.arjankc.com.np/nepal-digital-marketing-benchmark-report-2027/

Research index: /research/. Case objects: /case-studies/.