Insights, strategies, and real-world lessons from a digital marketing expert building brands, growing businesses, and documenting the journey along the way. No fluff — just practical content that works.
A comprehensive comparison of eSewa and Khalti for Nepali businesses. We analyze APIs, merchant fees, settlement times, and integration ease to help you choose the...
I spent days roleplaying as a government delegate in a simulated high-stakes internet policy negotiation. Here is the surprising lesson I learned about how the...
We often think internet policies are made for the US or EU. But Nepal has unique challenges—geography, language, and connectivity—that the world needs to hear....
Think you're too young to shape the internet? Think again. The internet governance ecosystem is actively hunting for youth voices. Here are the pathways to...
Nepal has a high internet penetration rate, but are we shaping our own digital destiny? An analysis of the status of IG in Nepal, the...
Nepal belongs to the Asia Pacific digital region. Who manages our IP addresses? Meet APNIC, and learn how you can influence internet policy right from...
Artificial Intelligence isn't just a buzzword in 2026—it's the engine driving digital marketing success. From hyper-personalization in Nepal to automated campaign management, discover how AI...
In most industries, governments make the rules. The internet is different. Here is why the Multistakeholder Model is the only reason the global internet still...
Tired of local clients bargaining over Rs. 500? Here is the exact outbound strategy I used to close $2,000/month deals with US and Australian companies....
Technical audits, topical authority mapping, on‑page optimization and strategic content calendars that build sustainable organic visibility for Nepali search intent & international expansion.
High intent Google Search, YouTube, Display and Meta Ads with structured testing frameworks that reduce wasted spend and accelerate customer acquisition.
GA4, Looker Studio dashboards, tag governance, funnel diagnostics and experimentation to improve conversion rates and marketing ROI.
Lifecycle journeys, segmentation, behavioural triggers and retention sequences that lift LTV and reduce churn.
Search intent aligned content clusters, topical depth, entity optimization and brand positioning assets that earn trust & backlinks.
Fast, conversion‑first websites with structured data, performance budgets and technical SEO baked in from day one.