Insights, strategies, and real-world lessons from a digital marketing expert building brands, growing businesses, and documenting the journey along the way. No fluff — just practical content that works.
As a teacher, how many hours a week do you spend not teaching?
What began over a decade ago with the shared dreams of a small group of Nepali tech-enthusiasts has grown into Gurkha Technology—a full-service digital marketing...
How do we compete with India and the US? Not by working cheaper, but by working smarter. Moving Nepal from "Outsourcing Hub" to "Product Hub."...
Online marketing is not "Magic." It is math. Here are the top 3 misconceptions Nepali owners have about how the internet works.
In Nepal's evolving digital landscape, data is your most valuable asset. Discover how leveraging digital marketing analytics can empower Nepali businesses to make smarter decisions,...
Are you tracking the right numbers? This guide goes beyond vanity metrics to reveal the essential analytics KPIs that truly matter for Nepali businesses, helping...
A robust analytics setup is the bedrock of data-driven digital marketing in Nepal. This guide provides Nepali businesses with a step-by-step approach to correctly implement...
Are you just reporting numbers or truly analyzing them? This post clarifies the crucial distinction between analytics and reporting, empowering Nepali businesses to move beyond...
Are you just looking at numbers or truly understanding your business's digital performance? This post clarifies the fundamental difference between analytics and reports, guiding Nepali...
Technical audits, topical authority mapping, on‑page optimization and strategic content calendars that build sustainable organic visibility for Nepali search intent & international expansion.
High intent Google Search, YouTube, Display and Meta Ads with structured testing frameworks that reduce wasted spend and accelerate customer acquisition.
GA4, Looker Studio dashboards, tag governance, funnel diagnostics and experimentation to improve conversion rates and marketing ROI.
Lifecycle journeys, segmentation, behavioural triggers and retention sequences that lift LTV and reduce churn.
Search intent aligned content clusters, topical depth, entity optimization and brand positioning assets that earn trust & backlinks.
Fast, conversion‑first websites with structured data, performance budgets and technical SEO baked in from day one.